Last March we held a knowledge and training session focused on developing our capabilities in metaverse, blockchain and web3.

During the day, all with the help of Carles Gòmara from ACCIÓ, the attendees were able to discover how the "bubble" of the metaverse goes beyond the very definition that was sold to us from Meta and we discovered how several tourist companies are already starting to develop projects in this technology. Immersive and virtual realities, holograms or even audio-visual effects in specific spaces can be the first steps towards a digital future of the metaverse.

In the second part, presented by Albert Pérez from Hospitalidad Emprendedora, we learned more about what blockchain and web3 are and how they could transform our companies in the very near future. NFTickets plane tickets, resaleable hotel reservations, proof of stay, transversal loyalty programs or the revitalization of a tourist destination; these are just some of the examples of the potential use cases that could be developed on the web3.

You can download the session presentations here:
👉🏼 Metaverse
👉🏼 Blockchain and web3